Success with iPhone: Apple became the best selling smartphone brand in the last quarter of 2020!
iPhone closed the year 2020 at its peak. According to the report of the International Data Corporation (IDC), Apple became the world's best selling phone brand in the last quarter of 2020, along with iPhone sales. Apple was followed by Android phone manufacturers such as Huawei, Samsung, Xiaomi and Oppo.
It is in a fierce race with Apple iPhone models and its rivals on the Android side. It is impossible not to feel this competition. Moreover, this competition was a crucial point in 2020. Despite the pandemic throughout the year, Apple has Huawei, Mate 40 family; Samsung; Galaxy Note 20 family; Xiaomi, on the other hand, unveiled the Mi 11. So how has the sales performance of these models reflected on the brands? According to a recent report published, this situation reflected on Apple well enough to make the company smile.
APPLE INCREASED ITS GLOBAL MARKET SHARE WITH IPHONES
International Data Corporation (IDC) announced the smart phone brands that made the most shipments in the last quarter of 2020. According to the report created with data from the Worldwide Quarterly Mobile Phone Tracker, a total of 385.9 million smartphones were shipped in the last quarter of 2020, an increase of 4.3 percent compared to 2019. 90.1 million of these smartphones consisted of Apple's iPhone models. Thus, Apple's share in the global smartphone market in the same period increased to 23.4 percent and reached the top. Apple was followed by South Korean smartphone manufacturer Samsung. Samsung shipped 73.9 million smartphones, an increase of 6.2 percent compared to 2019, and managed to dominate 19.1 percent of the global market.
DROP IS OBSERVED ON HUAWEI
Behind Samsung was Xiaomi with 11.2 percent market share and over 43 million shipments, Oppo with 8.8 percent market share and 33.8 million shipments, and Huawei with 8.4 percent market share and over 32 million shipments. In the report, especially on the Huawei side, there was a sharp decrease of 42.4 percent compared to the previous year. It is said that the US sanctions are behind this.